THE ADINKRABRAND INFLUENCER FAMILY!
A lot of times we get question: Do you promote influencers? The short answer is: Sure, we do!
WHAT DO I NEED TO DO TO BECOME PART OF THE ADINKRABRAND INFLUENCERS?
To be honest, not everybody can become an influencer/brand ambassador. This is what you at least need:
- A following of 25k or more on instagram
- Your following must have a high affinity with our products (E.g. fashion, fitness, yoga, etc.)
- The ability and willingness to make pictures and promote us.
- The willingness to put our link in your BIO when running the promotion for us
The bigger your following is, the more we can do for you.
Here is what we expect from you:
We always trial all influencers/brand ambassadors for one month. The first step is that we will send you a free pair of our leggings. You can actually choose one yourself. To get our gear to you we need some info from you:
- Link to your instagram account to cross reference you
- Your Full name
- Your shipping address
- Your size. On every page there is a size chart. If you are in between sizes it would be best to go with the bigger size.
When we’ve got that info, we are able to send you your pair. Keep in mind that our items are all hand made, so it takes us a little while to get them to you. We print, cut, sew and ship them from the US. If you are not based in the US, please know that shipping times are a bit longer.
I’VE GOT ALL THE ABOVE, SO HOW DO I SIGN UP?
If you have a following of 25k+, please shoot us an e-mail ([email protected]) and start the subject with [influencer].
Please show us what you do, tell us what channels you have (instagram, facebook, etc.) and provide us the links to those channels. We can then figure out a deal for you.
Also include the info we need listed in the bullet list above.
We hope to welcome you to the AdinkraBrand Influencers Family!
You can also simply send us a message on instagram and we can discuss the deal there: @adinkrabrand
OK, I’M IN… NOW WHAT?
To promote us you will need some basic info to get started. We like that the posts on instagram include certain hashtags, but we also like you to have some artistic freedom to fit it for your following.
These are the hashtags (plus some suggested text) that we would like to see included:
Check the full range of original/hand made custom gear by @adinkrabrand. Link in bio #unapologeticallyblack #obeyyourspirit #afrofuturism #afrocentricity #adinkrasymbol #africanfashion #ankarawear #panafricanism
The link you should use:
Please contact us via email or via instagram for the link you should use. We use different links per product. This means that if you for instance wear the “sankofa tshirt” you will receive a different link than if you would wear the “Gye Nyame” one.
HOW OFTEN DO I HAVE TO POST?
We will leave that up to you. This also depends on how big your following is.
Most of our Brand Ambassadors post 3 or 4 times a week. Every time in a new setting with a fresh picture.
The more you post > the more exposure > the more sales come in > the happier we are 🙂
WHAT WILL HAPPEN AFTER THE FIRST MONTH?
After the trial period it is time to see if both parties are happy with how things went.
Things we will look in to is if you posted enough, if there was enough engagement on the posts, plus (last but not least) we check if your posts actually made sales.
If both parties are happy, we would like to build a real good relationship with you. This means we will send you new pairs of leggings every month. But there is more….
We like to reward people that do their best to promote us, so on top of the new leggings we would like to offer you a 10% rev-share also. This means that every sale you make to your following you will receive 10% of all the orders.
E.g. Our average order value is $110. 10% of 110 = $11. So every sale you make via your posts would return you $11 on average.
Every last Friday of the month we pay out all our Brand ambassadors via paypal.
Note: we only pay via paypal, so make sure you have a paypal account.
Some of our Brand Ambassadors make real good money by just promoting us.
THAT’S IT… THAT’S ALL SHE WROTE!
We hope we can welcome you to the AdinkraBrand Influencers family and that we can build an awesome relationship together!